Returning to Work in Connecticut – sponsored by the Avon Chamber of Commerce

The Avon Chamber of Commerce and the Avon Free Public Library are pleased to offer business-oriented presentations free for interested area professionals.

Running a business is full of challenges; running a business during a pandemic brings a whole new set of directives and regulations to follow and operating decisions to consider, including rethinking workplace policies, and how to keep your employees and customers safe. In this presentation you will learn:

  • Considerations When Bringing Employees Back to the Workplace
  • Evaluating Employee Work Requests/Concerns
  • Common Employee Issues, including: Vulnerable Populations, Children & Travel

Returning To Work In Connecticut was presented by John Shea, Esq. of Jackson Lewis P.C.

Stream the presentation by clicking here

Visit the Avon Chamber of Commerce’s website

Trademarks: Choosing, Searching & Registering Brand Names, Logos & Slogans – sponsored by the Avon Chamber of Commerce

The Avon Chamber of Commerce and the Avon Free Public Library are pleased to offer business-oriented presentations free for interested area professionals.   Whether you are running a successful business, looking to grow your company, or are just starting out — our presentations cover a wide range of topics and are designed to meet the needs of area entrepreneurs and business owners.

Choosing what to call your company and creating a corresponding logo that reflects your unique brand are two of the most important decisions you will make when starting a business. But before you get too attached to your choices there are some crucial first steps you need to take to protect your business’ brand identity. In this presentation you will learn:

  • How to Choose a Distinctive Brand Name
  • Why it is Important to Conduct an Availability Search Prior to Investing in a Brand Name, Slogan or Logo
  • The Benefits of Federal Trademark Registration
  • The Federal Trademark Registration Process

Presented by Jamie Sternberg from Saunders & Silverstein LLP

Stream the presentation by clicking here.

Visit the Avon Chamber of Commerce’s website

Writing a Winning Resume – sponsored by the Avon Chamber of Commerce

The Avon Chamber of Commerce and the Avon Free Public Library are pleased to offer business-oriented presentations free for interested area professionals. Whether you are running a successful business, looking to grow your company, or are just starting out — our presentations cover a wide range of topics and are designed to meet the needs of area entrepreneurs and business owners.

Presented by Bree Gurin

Do you ever feel like your resume goes into a black hole once you have submitted it for a job posting? In today’s competitive job market you want your resume to be computer-scan compliant and, once it reaches human hands and eyes, you want it to stand out and not get lost in the pile of nameless/faceless candidates. In this presentation you will learn:

  • What Actually Happens to Your Resume After You Submit It
  • The Resume Review Process
  • How to Formulate Your Document to Improve the Odds of It Reaching a Hiring Manager

Stream the presentation by clicking here.

Visit the Avon Chamber of Commerce’s website

Creative is King – sponsored by the Avon Chamber of Commerce

Watch a presentation by Gena Hamilton, of Exact Digital Media

Visuals are often the most striking way to leave a lasting impression in the viewer’s mind. That is what makes quality creative essential to grab the attention of your audience. In this presentation you will learn about:

  • Creative Best Practices
  • Industry-Specific Strategies
  • How to Effectively Leverage Visuals to Drive Conversations
  • Communication Ideas to Stay In Front of Customers
  • Examples of Effective Campaigns

Stream the presentation by clicking here

Visit the Avon Chamber of Commerce’s website

Demystifying Digital Advertising – presented by the Avon Chamber of Commerce

Watch a presentation by Gena Hamilton of Exact Digital Media talk about digital advertising for your business.  This online class was co-sponsored by the Avon Chamber of Commerce and Avon Free Public Library.

Digital Media can help you grow your business. And Google My Business is one way you can drive local consumer traffic to your business. But if you don’t understand it or don’t know where to begin, you can miss this easy and accessible opportunity. In this class we will discuss:

  • How to Reach Your Customers Where They Are
  • Leveraging Google My Business to Help You Get Found by Your Customers
  • Google My Business Best Practices

Stream the recording of Gena’s presentation here.